Glossary entry (derived from question below)
English term or phrase:
Recognizing and resisting hype
English answer:
able to see hype for what it is and not fall for it
English term
Egypt
Arabic Translation & L10n Professional
Native in: Arabic 
Works in: English to Arabic, Arabic to English
Recognizing and resisting hype
Adapting/updating technology to benefit the organization and/or customers/consumers
Scaling up use of technology
Managing technology to keep pace with the market
Monetizing or commercializing technology
Recognizing and resisting hype
Investing in the right technology for the organization
Aug 4, 2016 09:29: Yvonne Gallagher Created KOG entry
Non-PRO (1): acetran
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Responses
Ireland
right word, right place. everytime
Native in: English (Variants: US, Canadian, Irish, UK)
Works in: French to English, Spanish to English, English, and 1 more.
able to see hype for what it is and not fall for it
it...hype =exaggeration over-inflated praise etc
http://www.oxforddictionaries.com/definition/english/hype
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Note added at 31 mins (2016-07-21 15:25:15 GMT)
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in other words, don't believe everything you read or hear!
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Note added at 32 mins (2016-07-21 15:26:53 GMT)
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http://www.merriam-webster.com/dictionary/resist
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