scale back

12:46 Jun 28, 2017
This question was closed without grading. Reason: No acceptable answer

English to French translations [PRO]
Management / Management/productivity
English term or phrase: scale back
Follow these five rules to scale your marketing operations successfully.

Rule 1: Ensure Your Strategy & Processes are Scalable

Bigger doesn’t always mean better. Scaling your marketing efforts can create needless complexity, hinder collaboration, and slow your team down. Smart planning is needed to avoid these growing pains and keep your marketing organization running smoothly. So scale back before you scale up. Examine your current processes to see where you can streamline, determine which marketing efforts are generating a positive ROI, and cut back on what’s not working as well.
Marion Delarue
France
Local time: 23:22


Summary of answers provided
4réduire/atténuer
AllegroTrans
4prenez du recul
HERBET Abel
4rétrograder
Christiane Allen
4réduire les programmes marketing
Francois Boye


  

Answers


6 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
réduire/atténuer


Explanation:
It is going to scale back regional radio and television programming, all of which is part of its mandate.
www2.parl.gc.ca

Elle devra réduire sa programmation régionale à la radio et à la télévision.
www2.parl.gc.ca
It will probably start to scale back its emergency measures, such as the offering of unlimited cash to banks, before the end of the year.
robeco.ch

Elle commencera probablement à réduire ses mesures d'urgence, telles que l'offre de liquidités illimitées aux banques, avant la fin de l'année.
robeco.ch
[...] deal to share power at
the centre, and at the same time scale back the proposed devolution units made up of the present districts,
[...]
www2.parl.gc.ca

[...] pouvoir central, et en
même temps à réduire les unités de déconcentration des pouvoirs composées des districts actuels, lesquels
[...]
www2.parl.gc.ca

AllegroTrans
United Kingdom
Local time: 22:22
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 14
Login to enter a peer comment (or grade)

41 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
prenez du recul


Explanation:
Suggéré

HERBET Abel
Local time: 23:22
Works in field
Native speaker of: French
PRO pts in category: 20
Login to enter a peer comment (or grade)

8 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
rétrograder


Explanation:
Passer sur un rapport inférieur

Christiane Allen
United States
Local time: 15:22
Works in field
Native speaker of: French
PRO pts in category: 24
Login to enter a peer comment (or grade)

12 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
réduire les programmes marketing


Explanation:
scale back = Examine your current processes to see where you can streamline, determine which marketing efforts are generating a positive ROI, and cut back on what’s not working as well.

--------------------------------------------------
Note added at 12 hrs (2017-06-29 01:30:14 GMT)
--------------------------------------------------

A marketing program is a coordinated, thoughtfully designed set of activities that help you achieve your marketing objectives. Your marketing objectives are strategic sales goals that fit your strengths and are a good way to stretch your business in its current situation.

Francois Boye
United States
Local time: 18:22
Native speaker of: Native in FrenchFrench
PRO pts in category: 60
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.


See also:
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search